“Collaboratively discovering, understanding and addressing community needs and aspirations.”
About Engagement | National Center for Media Engagement — Explains key differences between “engagement” and “outreach.” Brought to you by the Center for Media Engagment, which led public media’s evolution toward community engagement for 10 years from 2003-2013.
Engaging Communities: Content and Conversation — Joy Mayer explains more about what engagement is and examples that make it work.
What does “engagement” really mean? | RJI — Joy Mayer provides clearer definition on the topic of engagement, which she researched at the Reynolds Journalism Institute during her 2010-2011 fellowship.